our story


What started with Robert & Shannon and a blueberry orchard in 2001 soon became a crew – made up of twenty seven passionate organic-loving employees. From our berry pickers to our ice cream experts, we all help make this a fun and magical place – that is the orchard. 


At oob organic, we believe there is a place for quality organic products in a competitive food market, where quality, taste and health are important to our consumers. Years later, we are now New Zealand’s organic experts bringing you the world’s best organic certified fruit and producing delicious organic ice cream. They say sharing is caring, so we now send our deliciousness all over the world so likeminded organic lovers like you, can experience the taste of summer all year round. We may have grown, as well as our range, but our philosophy, values and commitment to organic remains intact.


the oob crew



This is Jo. Anything oob organic - she'll have the answer! And if she doesn't we'll ensure the oob crew will find out for you. 



There is not much that Tina doesn't know about making organic ice cream! She's responsible for ensuring our organic ice cream not only tastes good but looks good and is made to our high manufacturing standards.



She's a star! Coordinating everything from our suppliers to our retailers so you can enjoy our products.

a2 Liz.jpg


Liz is what you call and oob-er passionate. Her love affiar for ice cream is strong, especially when it comes to preparing ingredients before the ice cream is made!



An eye for quality! She's making sure our products are safe and the ingredients are 100% right. 



The very first one to join the oob crew back in the days! He knows everything about growing blueberries. He's ensuring the orchard, the soil and our blueberry bushes are taken care of. 


This is Jorge (left), Robert's fellow Chilean partner and expert grower. They met over 10 years ago and ever since have been growing only the best qualilty organic fruit straight from their orchards. Together they follow the same values, organic principles and certification processes and approvals so you can enjoy the very best organic. 


our core values



In everything we do, we’ll act with integrity so our team and customers trust what we do.



We love that we aren’t corporate and embrace that we each have different strengths, ideas and background.



This is who we are, we are passionate about organic food, quality, innovation and delivering on taste.



We are committed to working with and for like-minded genuine people – our team and the community.